Massage Therapy

Annotated Bibliography and Critique: Massage Therapy September 19th, 2012 Introduction The alternative therapy I chose to research was Massage therapy. The Oxford Dictionary of Psychology defines massage therapy as â€Å"manual manipulation of soft tissue to promote physical and mental health and well-being. Forms of massage therapy can be traced back to ancient Chinese, Egyptian, Greek, Roman, Hindu, and Japanese civilizations† (â€Å"massage therapy†, 2008).I chose to do this topic for my annotated bibliography because I am interested in learning more about the benefits of massage and to understand ways of healing pain and discomfort through touch and manual manipulation. I believe that massage therapy is not only helpful in the relief of pain and discomfort but also helps in the emotional maintenance of romantic relationships. Article One Ho, Y. , Lee, R. , Chow, C. , & Pang, M. (2010). Impact of massage therapy on motor outcomes in very low-birthweight infants: Rand omized controlled pilot study.Pediatricsinternational, 52, 378-385. The purpose of this randomized trial was to â€Å"investigate the efficacy of massage therapy on stable preterm VLBW infants in promoting motor development, weight gain, and earlier discharge from the hospital† (Ho et al. , 2010, p. 378). Ho et al. suggest that â€Å"it is generally accepted that infants at 32 weeks gestational age and beyond may benefit from massage therapy† (Ho et al. , 2010, p. 378). This was a randomized controlled intervention pilot trial that studied infants whose gestational age was between 25 and 34 weeks with VLBW.Two types of massage interventions were performed on separate groups of infants for 15 minutes in duration. One intervention being 5 minutes of massage therapy with tactile stimulation in the first and third phases and physical activity phase in the second phase and the other therapy (sham treatment) consisted of gentle still touch producing no indentation in the ski n. Each treatment was done an hour after feedings. Daily caloric intake was recorded as well as bodyweight before intervention, at 36 weeks PCA, and after intervention.The results of this study were shown to be that out of the 24 infants that were involved, the â€Å"infants with poor initial motor performance had significantly more improvement in motor outcomes and shorter length of hospital stay following massage therapy than sham treatment† (Ho et al. , 2010, p. 381) Article One Critique Strengths of this article were the thorough explanation of the therapies done with the infants. This allows for easy replication of the study should anyone try and implement these types of massage therapies in hospital NICU’s.This article also outlined implications for future research suggesting that a large sample size would be beneficial for another study to have more accurate results. The author’s use and interpretation of the evidence lead to the same conclusion as was gi ven in the conclusion. Appropriate methods to gather evidence was used and measurements were done at appropriate growth stages. I believe that the results of this study were congruent with what the conclusion stated in the end.Shortcomings of this article are stated within the article saying that â€Å"the effect of massage on preterm infants’ motor developmental outcomes thus remains uncertain, and a study with a more rigorous study design is warranted† (Ho et al. , 2010, p. 378). Excluding certain infants from the study I believe was also a short coming in this article. They limited infants that had maternal drug addictions, congenital abnormalities, and genetic disorders. This was a limitation to this study because it didn’t allow for results to show if massage therapy could benefit these types of conditions in newborns.Limiting infants such as ones with congenital abnormalities may have allowed the results to show better growth in the overall group. For futu re studies infants with conditions such as congenital abnormalities or maternal drug addiction could be included as a third subgroup for testing of massage therapy to see if the benefits of this alternative therapy aids in their growth and development. Article Two Munk, N. , Kruger, T. , & Zanjani, F. (2011). Massage therapy usage and reported health in older adults.The Journal of Alternative and Complimentary Medicine, 17(7), 609- 616. A randomized study was done to examine the impact of massage therapy in older adults with persistent pain compared to persistent pain clients who have not sought out the use of alternative therapies such as massage therapy. This article suggests that â€Å"high rates of persistent and acute pain have been reported by users of complementary and alternative medicine (CAM) including recipients of massage therapy (MT), with pain being the primary reason some adults utilize CAM treatments† (Munk et al. 2011, p. 609). Participants of this study were 60 – 92years from Lexington, Kentucky either from 500 randomly selected Feyette County voters or from surveys given out at massage therapy clinics. Surveys and questions were dispersed to each participant and answers were recorded. The results of this study were â€Å"mean annual income and years of education were significantly higher for those who utilized MT in the past year compared to those who did not indicate MT usage in the past year† (Munk et al. , 2011, p. 611).Furthermore, â€Å"participants who utilized MT in the past year had significantly higher incomes, more years of education, and greater cumulative CAM usage than those who did not report massage usage† (Munk et al. , 2011, p. 612). Article Two Critique The strengths of this article were that it suggested future studies to look into things such as policy change that would help with older adults being able to afford massage therapy or be covered under their benefits. Another strength of this artic le was that it lists its limitations, allowing future studies to build off of the limitations they had and continue with the study.Shortcomings of this article were that it didn’t talk much about the positives that older adults experience from massage therapy. I would have found it more beneficial to understand how older adults benefited from massage therapy in regards to their persistent pain. Another shortcoming of this article, as stated on page 609, is that â€Å"due to the limited existence of evidence-based studies, the benefits of MT are not well understood for older adults, especially in regards to pain† (Munk et al. , 2011, p. 609).As well, a wider variety of patients could be used to see how different types of people or conditions could benefit from massage therapy. This article was limited to only the Kentucky population rather than a wider variety of people. With this study being centered around a survey and data analysis I feel that surveys could have been sent out worldwide to get a better understanding of massage therapy and its benefits on a wide variety of conditions. More shortcomings were that there was no real measure of pain or how long it lasted for in the participants.This makes me wonder about the authors’ conclusion of massage therapy being â€Å"associated with self-report of less limitation due to physical or emotional issues† (Munk et al. , 2011, p. 614). The last short coming of this article was that there was no actual controlled massage therapy taking place, rather it was just assumed through self reports that massage therapy aided in the management of persistent pain. Article Three Sefton, J. , Yarar, C. , Berry, J. , & Pascoe, D. (2010). Therapeutic massage of the neck and shoulders produces changes in peripheral blood flow when assessed with dynamic infrared thermography.The Journal of Alternative and Complimentary Medicine, 16(7), 723-732. The objective of this repeated-measures crossover experimen tal design study was to â€Å"determine the effect of therapeutic massage on peripheral blood flow (Yarar et al. , 2010, p. 723). It is suggested that â€Å"MT may improve circulation to damaged or painful tissues, and thereby improve the delivery of metabolic fuels and gas in addition to accelerated waste removal†( Yarar et al. , 2010, p. 724). â€Å"Thus, massage treatment may improve tissue function and potentiate tissue repair by removing barriers to healing processes† (Yarar et al. 2010, p. 724). 17 volunteers were chosen for this study. â€Å"Using a blinded, randomized crossover design, each subject completed the control (C), light touch (LT) and massage (MT) conditions on 3 separate days, at least 1 week apart† (Yarar et al. , 2010, p. 724). The participants were then scanned by dynamic infrared thermography (DIRT) and anterior, posterior and lateral thermal images were taken. â€Å"The key finding of this investigation was that the MT condition produc ed significantly higher skin temperatures when compared to the control condition in five zones† (Yarar et al. , 2010, p. 27). â€Å"Importantly, significant changes were found in zones 9 and 13, areas adjacent to the massaged areas that did not receive massage treatment† (Yarar et al. , 2010, p. 727-728). â€Å"These results suggest that a 20-minute MT protocol can increase skin temperature and peripheral blood perfusion to both the areas receiving massage treatment as well as areas adjacent to the treatment† (Yarar et al. , 2010, p. 728). â€Å"The second key finding in this investigation was that the LT condition did not differ significantly from the C condition† (Yarar et al. , 2010, p. 728). Article Three CritiqueThe strengths and shortcomings of this article were that it was, to me, very difficult to read with the abbreviations throughout. There was only one method used for measuring the temperature of the skin following massage treatment after a few different methods were mentioned in the beginning. The strengths were that it outlined the changes in every zone after treatment, making it clear what areas benefited from treatment. Much time was taken into the discussion part to better understand the results that came of this study. The graphs on pages 729 and 730 are a great way of showing readers the different affects each treatment had on the zones.The use of DIRT to measure the surface temperature without touching the skin was beneficial to this study because it does not require direct touch to the skin. This allows for accurate results because contact with the skin could possibly increase temperature readings. However, I think further study into other methods of taking temperature could have been done to have more options and a wider variety of results. Different variety of massage therapies, such as relaxation massage versus deep tissue massage, could bring about different results as well. Perhaps with deep tissue massage ar terial blood flow would be encouraged throughout the body.The final shortcoming of this article I thought to be the small sample size of 17 participants. However, results were rather accurate due to each participant experiencing each of the 3 treatment types. Application to health care I believe these articles are all applicable to health care because each one is related to a type of condition or illness that could benefit from massage therapy. Low birth weight infants are born every day and finding an alternative therapy to helping with growth and development would help in reducing medical costs and helps in shortening hospital stays for the families affected.Aging adults are often affected by persistent pain from ware on their bones and joints. As an alternative of using harsh prescription medications, massage therapy would help with medical costs as well as lessen the complications and undesirable side effects that come with taking pills all the time. And lastly, massage therapy being used to help with peripheral blood flow to areas that may have little to no circulation can help with lessoning the chance of DVTs, decrease medical costs and improve healing time. ConclusionIn conclusion, massage therapy is effective in helping low birth weight babies with gaining weight and having shorter hospital stays as well as improvement in management of persistent pain and increase in peripheral blood flow. More studies could be done in regards to other positive effects that massage therapy has such as, mental and emotional health and well being. The articles reviewed in this annotated bibliography showed that very low-birth weight infants can benefit from massage in regards to promoting motor development and weight gain.Massage therapy in older adults experiencing persistent pain, according to self reported findings, improves limitation due to physical or emotional issues. And therapeutic massage helps with increased surface temperature aiding in peripheral blood flow . References Ho, Y. , Lee, R. , Chow, C. , & Pang, M. (2010). Impact of massage therapy on motor outcomes in very low-birthweight infants: Randomized controlled pilot study. Pediatrics international, 52, 378-385. Massage therapy. (2008). In A. Colman (Ed. ), A Dictionary of Psychology (3rd ed. ). Retrieved from http://library. troyal. ca:2139/view/10. 1093/acref/9780199534067. 001. 0001/acref- 9780199534067-e-9168? rskey=9C7gUq&result=1&q=massage%20therapy Munk, N. , Kruger, T. , & Zanjani, F. (2011). Massage therapy usage and reported health in older adults. The Journal of Alternative and Complimentary Medicine, 17(7), 609-616. Sefton, J. , Yarar, C. , Berry, J. , & Pascoe, D. (2010). Therapeutic massage of the neck and shoulders produces changes in peripheral blood flow when assessed with dynamic infrared thermography. The Journal of Alternative and Complimentary Medicine, 16(7), 723-732.

Information Use CIS/207 Essay

In today’s world, most businesses rely heavily on the use of information technology ad information systems. Corporate communication is usually dependent upon wired as well as wired networks within the company. With these networks being set up in businesses, there has been a major shift in data storage to using computers to store and transfer data instead of the traditional ways of using paperwork and hard copies. Companies can securely share information with other companies through the use of virtual private networks, called VPNs. My current occupation is very technologically driven. My current occupation is based completely around technology and it’s use and innovation. The company contains a large area of production and workers that produces and delivers several different innovative pieces of machinery. They are involved in the production of items such as ATM machines, video rental kiosks, self-checkout registers, vending machines and other products of a similar nature. We also have a large information technology department that I am a part of to assist with servicing our products as well as providing third party support for other products from other vendors. In our area of business, networks are extremely important to our everyday work processes. I work in the smaller of two locations, but we are all connected to the same network and have the same job duties. We have multiple computer software programs that we use to accomplish our daily tasks and also have software to connect us to the same telephone queues and networks in order to assist clients. The computer network gives us access to all of the same information and data that is used to assist us with providing support to clients and also access to internal documents that are needed. We communicate with our other team members through instant messages and email networks that are used everyday all day. Without these networks, there are times that we would not be able to even communicate with members of our leadership that are in the other location. Our phone calls are routed though queues that all of our team members are assigned to in both call centers.  Some of the software and information we use are shared with clients and they also have access. In order to keep this information secure, we use a virtual private network, or VPN. We sign into this network to access the tools that are used daily. After signing in with individual passwords, we are able to access a complete set of software programs that we need to complete our job each day. Each location of ours, also contain local networks that are for business and personal use. There are employee and guest wireless (wifi) networks that are available for leadership and clients that need to access the Internet on their wireless devices and laptops. There is also an additional wifi network that is set-up for other employees to use on personal laptops, ipads, tablets, etc. As with everything computer related, there are times when the information systems have issues or fail. One of the reasons that we have two call centers is to have our call center serve as a backup for the main location. There are times when the main call center’s network goes down due to server issues while our area is still operable, and there are other times when our center goes down and they are still in operation. Unfortunately, at times there are still issues that shut down both locations simultaneously. With the use of computers and networks, there is also a large focus on security. Whenever there is sensitive data being stored and transferred through computer networks, there is the risk of unauthorized individuals gaining access to this information. To lower these chances, we have several different pieces of software and also require multiple passwords that are unique to each authorized individual and a requirement to change the passwords often. Today’s home and business processes rely more and more on the use of technology and information systems each day. Computers and networks have increased productivity greatly by speeding up the way information is transferred. Information can now be transferred across the world almost instantly, which is very useful in business endeavors. Large amounts of data  can also be stored in computers to save the amount of physical paper used, which is good for the environment also. Research and communication are also more effective and efficient through information technology. There is always a downside with the threat of hackers and unauthorized use, but with the proper network security and software, this can be reduced. Reference Turban, E., Volonino, L., & Wood, G. (2013). Information technology for management: Advancing sustainable, profitable business growth (9th ed.). Retrieved from The University of Phoenix eBook Collection database.

The number of people skiing has increased steadily for the past 100 years

The number of people skiing has increased steadily for the past 100 years. The ever popular sport was started by the English people visiting the Alps. Where people went skiing, resorts started to spring up and businessmen saw the opportunity to make money and started to expand these. These resorts started to bring in many opputunities for the locaal people to work in. Employment in these areas has increased drastically. For example, anyone who decides to visit the resort will have to stay in a hotel. These hotels may be run by an out of country firm but many of the employees would be from the surrounding villages. They would need bar staff, waiters, cleaners, chefs, receptionists, caretakers and managers. The same would go for a restaurant, this would need a manager, waiters, cleaners, and chefs. Many of these new properties that have business lead to multiple job opurtunities. Most of the employees would be local and live here all year. However, although up to 95% of the resorts workforce will be local, the skilled,high paid jobs would be taken by foreigners. Also the all year round businesses would change to become specialised in the few months to maximise the opportunity to make money. A normal sports shop would become specialised in a ski hire shop. The shop would have extra staff which again is an advantage to the local people. Also many people will either bring their children or will be first time skiers and will need an instructor. These people charge à ¯Ã‚ ¿Ã‚ ½100 for a week of training. This means that the ywill again bring in money for the local economy. Many people will leave their children in crà ¯Ã‚ ¿Ã‚ ½ches and these will charge a lot of money again for the local people. However the catch is that these jobs are ENTIRLY dependant on the weather. People cannot ski if there is no snow. So apart from the ski season which at best is four months, the town will be like a small village. In the winter there can be thousands of people there. Some people may get replacement jobs in the summer. A ski instructor may become a water skiing intrsuctor. Or the crà ¯Ã‚ ¿Ã‚ ½che operator may become a teacher. Even so the majority of people will be out of work for eight months. Many may move away but to most people this work for four months make them stay. This halts the process of depopulation in these alpine areas. Depopulation means that people move out of an area because they feel they have no future there. The young people of the ski village will no tmove out because of the money to be made by the tourism in the area. Also if the people did move out ski resorts will not be able to operate as almost everything relys on humans. The will also not move out on the grounds that there are no facilities in the village. This is because many people attract banks, supermarkets, hotels etc. So this means that the people who move for better facilities don't need to. But to many people the idea that there is only work for four months is still not good enough. So for this reason many people do still move away. But if they do stay as in many resorts today, during a busy period they will just add to overcrowding. Because of tourism the area will expience prosperity in their economy. The tourist who come are often on self-catering holidays, this means that will need to buy many items of food, they will spend money in supermarkets and in groceries. They may go to a restaurant, they will spend money there. They will spend money on ski equipment, on ski passes, lift passes and to the hotels. All this will improve the economy. All these jobs mean that people have more money than before. If they have more money their standard of living increases and so they spend more money in the village meaning the economy will prosper. However there are some down sides to this resort. For example, all this development is not natural. It leads to the environment being destroyed. If the environment is destroyed many animals will lose their habitats and will have to go elsewhere or face dying. Trees will also have to be cleared which again means that animals will be forced to leave. Another problem that could be faced by the area is the fact that because o fthe increase in the numbers of people, the number of cars and vehicles in the area also increases. This means that air pollution also gets emmited more. This is ironic as this air pollution leads global warming. This leads to the snow line to get higher. If there is less snow then the resort may be open for less time every year and maybe even be closed. This is a disadvantage for the resort. The other problem is that it can be affected by the present state of the worldwide economy. If people are worried that they may not have enough money, the first thing that they cut is a holiday. As many people who go skiing go as a holiday from abroad. This means that the ywill not go to the resorts. This would be disastrous for the resort as it is the only time of the year they can make money. This means that they would have a bad standard of living for that year. What is more is that the people who do come to the resort will spend less freely than they would normally. This is again due to the fact that the economical situation would make them spend less. A ski resort has many advantages and disadvantages. These are some of the main ones.

Enterprise Resource Planning (operations management)1 Assignment

Enterprise Resource Planning (operations management)1 - Assignment Example ment is the success formula to get going through the development phases, they provide incremental improvement over time since they slot in the four steps of continuous development i.e., PDCA – Plan, Do, Check and Act (ASQ). Continuous improvement sweeps in a lot of finances and is a tiresome activity on part of the practioners since the assimilation of Total Quality Management, Sigma and Lean emphasize teamwork and computing systematizing processes. Since this process is so expensive to setup and involves an uphill movement, organizations hold the right to save their efforts and codify their labors using high tech Information Technology tools. To maximize the advantages of ERP and overcome the threats of innovation, the ERP systems should be enriched with customization tools. Following are some of the methodologies that can be integrated to overcome the limitations of ERP towards

Is Realism realistic as an approach to understanding contemporary Essay

Is Realism realistic as an approach to understanding contemporary global politics - Essay Example Neo-realism ideologies however suggest that the states may not be entirely in control as there is a layer above the states which may be dominating in terms of defining the overall behavior of states at the global level. neo-realism therefore differs quite significantly from the realism as it views the states and the overall global political order as a system based upon complex relationships. As per the system thinking, states may not be entirely in charge of determining their own behavior and moves. Though realism may seem a realistic approach theoretically but it may not be entirely a realistic approach in terms of implementing the same. Issues such as globalization, changing economic preferences, dominance of terrorist and other pressure groups as well as the influence of super powers may be some of the key issues which may not allow States to actually design and develop strategies based on their own self interest. The first part of the essay will discuss the theoretical background about the realism and neo-realism whereas in the second part of this essay, it will be argued as to whether the realism remains one of the realistic approaches to deal with the issues of contemporary global politics. Realism – A General Introduction Realism is one of the most important concepts with wide ranging applications both in international relations and politics. Political realism outlines that national interests are always above any other moral obligations. Realism therefore outlines the need for nation-state and suggests that nation-states are motivated by the national interests of the states and these interests are often disguised in the moral concerns for the nation-states. Realism is an opposite of liberalism which advocates the use of cooperation in the international relations. Realists however, on the other hand believe that the principal actors in international arena are the states themselves wh ich decide based on their own interests and other considerations. There is therefore an inherent dichotomy within realism which outlines that the politics at the domestic level must be governed by the rule of law and ethics however, at the international level it must not be engaged into any ethical considerations and therefore should only focus on its self-interests while dealing at the global level. (Harrison, 2002) It is also however, important to note that the classical realism does not actually discard the ethics entirely within international politics. As such realism therefore is not entirely based upon the Machiavellian notion of everything is fair in the interest of the State. Realism is also not inclined towards any conflict or War Between the States however, it only points out to the assumption that the international relationships between the states should be based upon securing the interests of the state first. However, the ability to secure the interests of the State firs t largely depends upon the ability of the State to have power both in terms of economic as well as military. If the State cannot have sufficient economic and military power, it is unlikely to secure or safeguard its interests in the international politics. It is therefore important to understand that realism or classical realism as it is often referred to gives preferences to national interest

Business A formal report Law on Pollution Accounting Essay

Business A formal report Law on Pollution Accounting - Essay Example *GEO Year Book 2006. United Nations Environmental Programme. 16 Apr.2006.http://www.unep.org **Poverty Resource. World Resources Institute. 16 Apr.2006. Our minimal awareness and response have produced a number of treaties, protocols, laws and monitoring agencies. But why then the Ozone hole is expanding Why Global-Warming is increasing Why species are, increasingly, afflicted by pollution in it's various forms Let us blame it on business houses and governments. Nature, in it's myriad forms, is exploited ruthlessly for 'materialistic economic benefits'. Society is the ultimate sufferer. How to stop the further decline and start our response more effective and pronounced The answer lies in "Pollution Accounting". This is the way we should make the business houses and government agencies absolutely transparent, responsible and answerable to the common man of the society, in the matters of environment and pollution. 'Pollution Accounting' is as good as financial accounting. It reflects the activities of business in relation to environment and pollution. It records, also, the role of government and it's agencies. The 'Pollution Accounting' reflects 'liabilities' and 'assets', as how a financial accounting does. 'The liabilities' must record how the business activities degraded and polluted the environment. What are all the negative impacts on the society should also be recorded under liabilities. Any legal case, pending or over, in relation to pollution and any ongoing investigation, by government agencies, related to environmental degradation should also be recorded. The data must be provided in 'real' terms and in monetary terms also. 'The assets', in 'Pollution Accounting", must include the internal and external...This is the way we should make the business houses and government agencies absolutely transparent, responsible and answerable to the common man of the society, in the matters of environment and pollution. 'Pollution Accounting' is as good as financial accounting. It reflects the activities of business in relation to environment and pollution. It records, also, the role of government and it's agencies. should also be recorded under liabilities. Any legal case, pending or over, in relation to pollution and any ongoing investigation, by government agencies, related to environmental degradation should also be recorded. The data must be provided 'The assets', in 'Pollution Accounting", must include the internal and external activities of the business aimed at improving the environment and curtailing the pollution. It must reflect the tangible and intangible benefits of the pollution control activities. The asset side should also include any proposal, to be taken up by the business, to improve the environment. The data must be provided in 'real' as well as in monetary terms.

Workers Compensation Research Paper Example | Topics and Well Written Essays - 750 words

Workers Compensation - Research Paper Example The history of worker’s compensation has been gradually transformed and improved in management policies of different countries. Currently, American employers provide their employees with insurances funded by them Medical and rehabilitation costs should be covered by employers as well. There is an evident improvement in the sphere of worker’s compensation in the world in comparison with the ancient times. Historical overview of worker’s compensation During the ancient times, it was suggested to compensate a worker’s bodily injury in case he got a trauma at work. The code of Hammurabi approved in 1750 B.C. describes different ways of compensation of bodily injury. Basically, the principle of equality and just was the main trigger of this Code (Lencsis, 1998). For example, if a man slave lost his bodily part of was injured he should receive monetary compensation. There was no exact definition of impairment or disability, but the roots of further development of worker’s compensation have been already seen. Further on, the worker’s compensation has been developed, amended and improved. A concept of a nobleness of a lord, who cares for his injured slave, has been widely propagated during the Medieval Ages. The roots of American worker’s compensation should be found in the Prussian system. The main principles was that injures at work were equal to life situations and an employer had to compensate bodily injures to his workers.

Said's Concept if Orientalism Essay Example | Topics and Well Written Essays - 2000 words

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Risk Management Issues in the UK Term Paper Example | Topics and Well Written Essays - 750 words

Risk Management Issues in the UK - Term Paper Example It is expected that major retailers will also experience a decrease in the market value of stocks. In order to strengthen its position in the market, British Airways launches its new airline subsidiary which would fly between the United States and Europe naming it Open Skies. Together with this development is the implementation of more flexible employment conditions relative to the current system. This includes the recruitment of new cabin crews for the airline in the United States. BA also adds that "there would be no link between the new airline and the seniority list for the existing BA mainline pilots." This decision brews protest from the Balpa which is the company's powerful union of pilots. This article highlights the operational risk which is currently faced by BA. The airline is currently facing the threat of incurring losses because of its internal problems with the staff. If the company pushes through its new system of recruitment, there is a huge possibility that Balpa will protest thus, hurting and even paralyzing the operation of the airline. Today, Financial Times reports another bad news for the UK retailing sec... bad news for the UK retailing sector: "Sterling dropped to a record low against the euro and its weakest level in six months against the dollar on Wednesday" (Garnham 2008). This depreciation of the sterling is another blow for UK retailers who convert their sales from sterling to euro. Another sad news is that because of the economic climate, it is expected that sterling will slide further in the coming months. This article both shows and discusses the effects of exchange rate risk. Because the foreign exchange rate in the market is subject to market conditions, the economic condition, as well as other factors, can largely contribute to the appreciation and depreciation of currencies which directly impacts the operations of the business organization. In the news, it is noted that the depreciation of sterling adversely affects Marks and Spencer which reveals a 2.2% decline in like for like sales during the last quarter.     

The most noticeable fallacy Essay Example for Free

The most noticeable fallacy Essay There are numerous examples of bias, fallacies, and specific rhetorical devices in the speech. First of all, none of electoral speeches can be regarded as unbiased for the ample reason there are implicit political, ethical, and pragmatic considerations influencing the impartiality of any such speech. It is evident that the speaker is biased against Jim W. Gettys and regards this person as the cause of all problems in the state. As concerns logical fallacies, they are abundant. The most noticeable fallacy is Ad Hominem: ‘An Ad Hominem is a general category of fallacies in which a claim or argument is rejected on the basis of some irrelevant fact about the author of or the person presenting the claim or argument’ (The Nizkor Project, 2008, ‘Fallacy: Ad Hominem’). In this case, the speaker is attacking Jim W. Gettys’ personality rather than specific proposals or policy. In this particular case, Ad Hominem Abusive, or Personal Attack, is present because the speaker uses abusive remarks instead of evidence. For instance, the speaker makes unsubstantiated claims about Gettys’ extension of powers. Another fallacy committed is the Slippery Slope: ‘The Slippery Slope is a fallacy in which a person asserts that some event must inevitably follow from another without any argument for the inevitability of the event in question’ (The Nizkor Project, 2008, ‘Fallacy: Slippery Slope’). The speaker assumes that he or she will definitely become the Governor simply because opinion polls say so. Appeal to Pity can also be regarded as employed in the rhetoric surrounding the issue of working mean and slum children. Speaking about rhetorical devices, the speech features repetition (‘The working man The working man and the slum child ’), hyperbole, or using exaggeration to achieve greater effect (I will do everything in my power to protect ), and various forms of emotive language. The speaker often employs the so-called ‘rule of three’: ‘The rule of three is based on the technique that people tend to remember three things’ (Presentation Helper, 2008, ‘The Rule of Three’). For example, this rule is used in the promise to protect ‘the underprivileged, the underpaid, and the underfed’ or in the announcement of the intent to arrange for ‘indictment, prosecution, and conviction’ of Gettys. In fact, there are few fully developed arguments presented in the speech and no counterarguments. The speaker makes a constructive case trying to press his or her own agenda through without paying due attention to the position of the opponent and avoiding the real debate. Assessing the overall effectiveness of the speech, it is necessary to admit that it might have a limited appeal to people who rely on emotional rather than rational judgment. The speech uses affirmative language that has potential of influencing certain segments of society on subconscious level. Yet any in-depth analysis of the arguments delivered by the speaker will unveil the unsubstantiated nature of all the claims, coupled with numerous logical fallacies. In order for a speech to be effective, emotional and rational appeal should be both present and well balanced. References Presentation Helper. (2008). ‘The Rule of Three. ’ Retrieved January 21, 2008, from http://www. presentationhelper. co. uk/rule_of_three. htm The Nizkor Project. (2008). ‘Fallacies. ’ Retrieved January 21, 2008, from http://www. nizkor. org/features/fallacies

Capitalism V. Communism Essay Example for Free

Capitalism V. Communism Essay As the feudal system in Europe began crumbling with the dawn of the Industrial Revolution a void was created in the European social and economic structure, Scottish philosopher Adam Smith took it upon himself to fill this void and in 1776 published The Wealth of Nations; just as Newtons Principia Mathematica laid the foundation for modern physics so to did Adams work lay the foundation for modern economics. For the next 70 years Adams doctrine went unchallenged until Karl Marx presented his rebuttal in the Communist Manifesto. Capitalism as envisioned by Smith called for complete private control of the economy, and a small government that practiced a hands off policy. Such a system, Smith believed, would allow for the greatest amount of wealth, and as a byproduct would benefit the majority of the citizens. Capitalism quickly became the economic standard in the British Empire and post-revolutionary France and America, as well as in Germany and the Scandinavian countries as they industrialized. This switch in economic philosophy would result in an unprecedented shift in western society from chiefly agrarian to mostly urban, from feudal lords to corporate tycoons, and from frugality to consumerism. Under capitalism people for the first time in history could, on a large-scale, improve their economic and societal status through hard work and perseverance. Under this system someone like Andrew Carnegie the son of a weaver could through intelligence and determination found a corporate empire. Capitalism was and is by no means perfect, as is evident by the vast separation of wealth it creates, in America today for example according to the University of California at Santa Cruz, the top twenty percent of Americans control 85 percent of the countrys wealth. This obvious economic inequality is the greatest shortcoming of capitalism, and the primary reason for the creation of communism. Under communism the government controls every aspect of the economy and society. Communism calls for a classless society in which there is no private property and citizens work for the good of the state rather than their personal well being. The few examples of pure communist countries North Korea, Cuba, China under Zedong, and the USSR under Stalin that have been created were or still are dysfunctional states. They are characterized  by violent oppression, famines and the rise of dictators. On a smaller scale though communism has proved quite successful, a hundred and fifty years before Marx coined the term early religious sects in America, namely the Puritans and later on the Mormons, had perfected small scale communism. These settlers worked not for themselves but for the community, and proved that such a society could govern effectively. Communism at its core calls for the people to sacrifice individuality and work for the benefit of the state rather than for their personal well being. Capitalism on the other hand is focused on working for individual growth, and personal ownership to provide wealth for ones self. Communism places the economy in governments hands, while capitalism removes the government from the economy entirely. Communism sets direct demands on the work you do and what you need to produce, so others can benefit as well as you from your hard work. Communism asks the government to decide what is needed for each individual to live and be equal. The government tells the community what demands need to be meets to produce and distribute enough materials equally. Capitalism depends on supply and demand instead of quotas, in order to make sure there is not too much or too little of certain products. If there is not enough of a product wanted then the price will rise, which will in turn cause production to increase. Once there is more than enough of that product on the market, the demand will begin to drop, resulting in the price and production to drop and so on. Capitalism creates a system where peoples first concern is themselves, rather than the others, making things a personal investment instead of community investment. Communism is built on the idea that humans are inherently just, and as such will work not just for themselves, but for their countrymen as well. Capitalism is built on the idea that humans are inherently greedy and self-promoting, which will in turn lead to a great importance being placed on attaining wealth. Capitalism calls for freedom at the expense of equality while communism calls for equality and neglects liberty. Communism with its drive towards collectivization, and a classless society, clashes with the very principle that western democracies are based on individuality. Neither capitalism nor communism is ever going to be perfect for a nation, but a system that  rewards hard work and self-determination will always outdo a system that calls for dependence and mediocrity. Communism Marxism The Communist Manifesto. All About Philosophy. 9 Oct. 2008 . Capitalism. The European Enlightenment Glossary. 10 Oct. 2008 .

Definition Of Green Supply Chain Management Commerce Essay

Definition Of Green Supply Chain Management Commerce Essay There is no precised definition of GSCM (Srivastava, 2007). However in this context, the aim of the researcher and the given problems will determine the scope of there green supply chain. Whiles some researchers channel their attention at the procurement phase, others considers the entire supply chain activities (Zhu et al., 2008). To begin with, Handfield et al., (2005) and Kogg (2003) considered green supply chain in the environmental perspective whereby environmental supply chain management can be used to represent green supply chain management. Businesses are developing and introducing green strategies in order to green the supply chain activities to build common approaches towards energy conservation, pollution abatement, waste reduction and improve their operational efficiencies. Subsequently, the increasing importance of sustainability brought to bare the term triple bottom line of all enterprises highlighting the values enterprises must embrace to continue to operate and become more competitive. Thus when executing their professional duties, enterprises are required to simultaneously factor into the strategy or planning economic, social and environmental issues (Elkington, 2004). Even though social and ethical issues can be related to green supply chain management (Markley and Davies, 2007), social iss ues will not be further elaborated in this paper. In another school of thought, GSCM is viewed in another angle as industrial ecology (Jackson and Clift, 1998) and industrial metabolism (Frederick and Kurato, 2009). Industry is a collective word referring to mutually dependent firms belonging to the same economy (Chang and Singh, 2000). According to (Jackson and Clift, 1998) the industrial ecology focuses on improved efficiency and increasing production output of the whiles making the manufactured goods cheaper as well as preventing the pollution into the ecosystem. On the other hand, industrial metabolism which was conceptualise by Robert Ayres from the biological point of view whereby the convertion of raw materials, energy and labour into finished goods and waste are regarded as integration of physical processes (Frederick and Kurato, 2009). This biological metamorphosis is applicable to the manufacturing enterprises whereby the finished by-product of a firm becomes the input or raw materials for the other (Baily et al., 2005). In another approach, GSCM can be linked to the lean paradigm which was conceptualised by (Womack et al., 1990). Womack et al. (1990) stated that lean thinking which was the core practice of the Toyota Production System (TPS) the Japanese motor manufacturing and termed as muda, has close synergy with environment management (Hampson and Johnson, 1996) whereby companies were required to do more with less. Thus avoiding spoiled production, purposeless movement of employees and goods, unnecessary processing steps and services that fail to meet the requirement of customers. And by doing so, the organisational activities which do not create value but absorbs resources are cut off. So the ultimate aim of the lean concepts as developed by Womack et al. (1990) is targeted towards cost reduction in the manufacturing companies through value engineering and analysis so as to provide the optimum prices offered to their customers. Hines et al (2004) claim that lean exist at the strategic and opera tional levels. The customer value-creation strategic thinking applies everywhere in relation to cost, delivery and quality. However, Fisher (1997) argues that the lean thinking is not a supply chain strategy applicable to all sorts of product manufacturing. Yet in another approach Lin et al. (2001) green supply chain management is also connected to Environmentally Conscious Manufacturing (ECM) of which they viewed it as involving developing and putting into operation manufacturing processes that curtailing and getting rid of all forms of waste, improve material utilisation efficiency and improving operational safety as well as reducing energy consumption across the supply chain. McKinnon et al., (2010) supported Lin et al. (2001) views and added few expressions stating that issue of green supply chain focuses on the reduction of energy consumption and emissions, elimination of solid, chemicals or hazardous waste by material suppliers, contractors, service contractors, vendors, distributors and end users within the supply chain whiles increasing recycling and reuse. Ernst and Young (2008) pointed out energy savings and managing resources efficiently as the best option for green supply chain. Sarkis, (2001) Concluded that environmental co nscious manufacturing is an important strategy the enables companies to lower their environmental impact, improve efficiency whiles achieving profits and market share targets. The above opinions expressed regarding green supply chain management create the environmental consciousness will not be completed without the flow of information across the upstream and downstream. Gattorna (2006) viewed supply chain as the enterprises involved in the coordinating process, functions, activities and building relationships and pathways along which information, goods, services and financial transactions are moved from the upstream to the downstream. However for the purpose of the study, the researcher will agree to Hervani et al. (2005) definition of green supply chain management embedded with Gatornas opinion of supply chain. Hervani et al. (2005) viewed green supply chain management as the activities of supply chain in regards to the support of the protection of the environment. The activities range from green purchasing, green manufacturing, green distribution and marketing to reverse logistics. The reason is to make known the flow of both information and material as well relationship building among the supply chain members. It is equally important to note that the major practices of organisations that have introduced green supply chain management which varies across different organisation. 2.2 THEORTICAL FRAMEWORK OF GREEN SUPPLY CHAIN MANAGEMENT PRACTICES Sarkis (2003) assert that the decisions about the environmental practices are influenced by the four stages of the product life cycle. The introduction stage of the product is emphasised on the product research and development where investment occurs, the growth stage focuses on increasing of production capacities where the logistics channel is significant, whereas the maturity stage is concerned with the implementation of cost and efficiencies and finally the decline stage where the product divestment are necessary. According to Rao (2007) the end-of-life practices has resulted in the operational life cycle of manufacturing company which includes the inbound logistics, work-in-progress, outbound logistics and the possible reverse logistics. Sarkis (2003) focused on to the procurement decision phase as the stage that can expertly influence the suppliers and impact the environment by purchasing green products. In view of this Green et al. (1998) re-emphasize that the most effective wa y for businesses to improve their environmental performance within their supply chain activities can be achieved through green purchasing and supply. 2.2.1 Inbound Logistics (Green Purchasing) Majority of the inbound function fundamentally entails green purchasing strategies implemented by enterprises to react to the growing global issues related to environmental sustainability (Rao and Holt, 2005). Min and Galle (2001, p.1223) defined green purchasing as an environmentally-conscious purchasing practice that reduces sources of waste and promotes recycling and reclamation of purchased materials without adversely affecting performance requirements of such materials. Rao and Holt (2005) opine that engaging in green purchasing can deal with issues such as material substitution through environmental sourcing of raw materials, reducing waste of hazardous materials and other waste produced. The inbound function requires the maximum support and involvement of teh suppliers if the firms can achieve their goal. The companies develop the habit of continually managing the environmental performance of their suppliers to make certain that environmentally-friendly materials and equipments by nature are produced using environmentally-freindly processes to be supplied to the companies. A consultancy firm Carbonfund based in the United States categorically stated that acquiring any input for production should be purchased from an organisation with a carbon-free product certification. This is because such inputs will require less energy, reduce or eliminate equipment stress and lesser carbon emission during the work-in-progress as well as reducing the footprint where possible and offsetting the remaining carbon emissions through third-party validated carbon reduction projects. Furthermore the end product that differentiates the brand and product of the company, reduces its total cost of operations, increase their sales and profit margin, and improve customer loyalty whiles strengthening its CSR and environmental goals (Marshall, n.d). According to the Conservation Value Institute (2008) green refers to products, services and practices whose procurement, manufacturing and use should simultaneously facilitate economic development whiles preserving the natural resources which provides quality of life and components to the global economies for the future generations. So green produced products and services would possess any of the following attributes: the products should have low maintenance requirement, durable, energy efficient and savings; should be biodegradable or incorporate recycled content and can readily be recycled; easily to be reused; do not contain highly toxic compounds and or ozone depleting substances which can result in highly toxic by-products when undergone production stage; and finally the products are to be obtained from nearest resources and manufacturers using the lowest carbon footprint transportation. Min and Galle (1997) used a specific industry groups (heavy producers of scrap and waste materials) to outline the advantages of green purchasing as contributing factor geared to source reduction of pollution in regards to recycling, re-use and low-density packaging, and towards eliminating waste in terms of dumping or scrapping, recycling and sorting for bio-degradable packaging or non-toxic inceneration. However, Min and Galle (1997) pointed out the uneconomical recycling and re-use as the three main barriers associated with green purchasing whereas lack of state or federal regulations, lack of management commitment, lack of suppliers awareness, lack of buyer awareness, deficient company-wide environmental standards or auditing programs are also important issues. Arguably, green purchasing revolves around two key element and these include the evaluation of suppliers environmental performance and mentoring to assist the suppliers to improve their performance (Rao and Holt, 2005). Green purchasing research traditionally focused on the former element wherby the companies use range of technique and tools to assess the environmental behaviour of suppliers to enable them choose supplier. Nontheless, the adoption of environmental management standards such as ISO 14001 certification accredited to the suppliers has reduced that stress (Noci, 2000). On the other hand the latter element goes beyond monitoring and evaluation, geared towards providing guidance and support for the suppliers requiring a extensive change in the attitude of the lead corporations in a supply chain (Hines and Johns, 2001). However, Hines and Johns (2001) from a positive standpoint pointed out building teamwork, non-threatening, sharing potential benefits and supplier mentoring proactive as advantages of mentoring culture, whiles the critical weaknesses is associated with cost implications, lack of physical facilities, lack of trained personnel to deliver such mentoring initiatives and above all lack of facilities. 2.2.2 Production (Green manufacturing) Handfield et al. (2005) supported the initiatives of green design, substitution, extension of products life cycle through material selection, support of suppliers and life cycle assessment (LCA) as the strategies for environmental impact reduction. The green design of the product takes into consideration the product level (thus the environmentally friendly materials to be used) and the manufacturing process of the product. The substitution is essential in the green design so as to eliminate hazardous materials in the manufacturing of the product. Also the extension of the products life ccycle linked to the green design is characterised by the reuse of the parts of an obsolete product to manufactrure new products. In doing so, there is procedures that enables the suppliers to improve their manufacturing process. Geyer and Jackson (2004) pay much attention to the end-cycle strategy of the products which includes the recycling of the end-of-life product which is redirect from being dump ed. The life cycle assessment is concern with the complete physical life cycle of the product from cradle-to- grave (Heiskanen, 2002). So manufacturer are to take into account the environmental pollution throughout the production process. Green manufacturing is interlinked to the content of manufacturing strategy (Dangayach and Deshmukh, 2001) which focuses on three braod approaches namely: manufacturing capabilities, strategic choices and best practices. Kerr and Greenhalgh (1991) viewed manufacturing capabilities as aligning cost, quality, delivery and flexibility which is termed as competitive priorities (Spring and Boaden, 1997) to the requirements of the marketplace. Spring and Boaden (1997) outline the competitive priorities as: Cost: production and distribution of product at lower cost. Quality: manufacture of products with high performance or quality standard Delivery: meet delivery schedules Flexibility: respond to changes in product, product m ix, modifications to design, fluctuations in materials, and changes in sequence. Hill (1987) enumerates the strategic choice areas of the manufacturing strategy into two pillars; the structural and infrastructure. Skinner (1969) identified the structural pillar as process and technology for operations (plant and equipment, product design and engineering and production planning and control) whiles the infrastructure provides it with long-term competitive edge through continuously improving human resource policies, organisation culture, information technology and quality systems (Hayes and Wheelwright, 1985). Best practices in manufacturing strategy has increased in recent years and these encompasses manufacturing resource planning, flexible manufacturing system, group technology, optimised production technology, just in time, total quality management (TQM) and lean production and concurring engineering (Dangayach and Deshmukh, 2001). Hayes and Wheelwright, (1985) highlighted the characteristics of world class manufacturing (WMC) as a typical example of what green manufacturing within a particular company will entail. These are: formal thrust on strategic planning; communication of strategy to all the stakeholders; long-range orientation; strategic role of manufacturing; stress on continuous improvement through TQM; supplier-customer integration and strategic focus on development of human resources. However, procedding from the above, product life cycles are shortening and the evidence is in the computer industry. The environmentalist Lee (2008) criticise the dynamic trait of technological innovation as being problematic in the sense that the rate at which technology is used by companies to create new products in order to be continuously competitive makes that same products obsolete within a short time, which poses risk to the environment. Whiles the consumers have gained from greater variety and improved performance, the trend inexorably results in increased unsold products, increased packaging materials, increased waste and increased returns (Van Hoek, 1999) therefore it is argued that shorter product life cycles has resulted in the increment of the volume of product returns and waste entering the reverse logistics network and the cost of managing them (Giuntini and Andel, 1995). 2.2.3 Outbound Logistics (Green distribution and marketing) The concerns of businesses and consumers mostly in the industrialised countries in relation to the environment and the future of the planet has partially been transformed into corporate organisations in pursuing green or environmental marketing. The outbound function of greening the supply chain encompass green marketing, environmental-friendly packaging and environmental-friendly distribution, an initiative combine to enhance the environmental performance of an organisation and its supply chain (Rao, 2003 and Sarkis, 1999). Business-to-business (B2B) green marketing encompasses a broad scope of activities connected to: product design, the manufacturing process, packaging, service delivery processes, recycling, construction, renovation of buildings and other areas such as communication. Green marketing involves green products as well as greening enterprises (Vaccaro, 2009). The Chartered Institute of Marketing (2007) defined green marketing as the management process responsible for i dentifying, anticipating as well as satisfying the requirements of customers and society. Packaging which also forms part of the organisational life cycle of can also be made to minimise waste and its impact on the environment (Sarkis, 2003). The use of packaging contributes to the waste stream whether it is made of plastic, paper, glass or metal. As a result, several countries now have adopted legislation and programmes with the objective of curtailing the environmental impact of the amount of packaging that enters the waste stream such as the Packaging Directive in the EU (Rao, 2001). Managing of waste and waste exchange can also enhance competitiveness and lead to cost savings (Rao, 2003). Several environmentally conscious enterprises are implementing an on-site waste management treatment facilities and waste exchange networks whereby plastic containers are collected by an outsources firm and brought back to the company for recycled or empty paper carton used as a packaging material by the supplier are sent back to them by the customer for re-use (Rao, 2001). Also othe r stakeholders such as NGOs and governments are tupping in efforts to enhance industrial ecology concepts for corporations whereby a closed loop approach utilises all the waste through recycling, re-use of energy and materials Warehousing and packaging design are the major components in the outbound logistics and distribution (Wu and Dunn, 1995). Wu and Dunn (1995) argued that good warehousing layouts, easy information access reduce storage and retrieval delays and standardized reusable containers whiac are all environmentally sound leads to operating costs savings. In terms of transportation for distribution, an environmentally-friendly transportation system such as transport type, sources of fuel, infrastructure and operational practices and enterprise should be considered (Kam, et al., 2003). An example is just recently, Tesco reveal its plan to open a green distribution center (Teesport Distribution Center) in Middlesbrough. The plans are to get rid of more than 12,000 lorry journeys off the UKs roads annually. The idea is to transport all the goods that arrive from ships by rail into the various stores throughout the UK (Just-food, 2009). 2.2.4 Reverse logistics Rogers and Tibben-Lembke, (1999) viewed reverse logistics as the method of moving a product from the consumption point to another point of with the aim of recapturing the remaining value or for the final proper disposal of the product. Reverse logistics today involves more than the sheer recycling of packaging materials and re-use of containers. Sarkis (2003) outline four environmentally conscious end-of-life practices as reuse, remanufacture, recycle and disposal alternatives of which Tan et al. (2003) included into the scope of reverse logistics logistics. Reduction which is the fifth practice is necessary during the manufacturing or production stage and distribution and its not just applicable as the end-of-life strategy. Even though the reuse, remanufacture, recycle are related, the variance is between the degree of reuse of the material. The reuse is exemplified by the impact of the physical structure of the material whiles the remanufacture uses parts of the original material a nd components are being replaced with other substitute. Finally the recycling then changes the physical structure of the material completely. Tan (1999) highlighted the importance of third-party logistics providers who are anticipated to offer complete solution for collection, transportation and other value-added services. Reverse logistics can also be used to clean out slow moving inventories or customers obsolete, in order to enable customers to buy more newer products (Andel, 1997). For example, Caterpillar Asia and other industrial equipment companies have implemented liberal returns policies that enable them to collect obsolete componenets and spare parts back from their appointed dealers. In return, they then remanufacture these mechanical spare parts to recaliam many remaning value (Fites, 2000). However in the case whereby much sale is not made on the new spare parts held by the dealers, the companies will reimburse their dealers with generous allowance in excahange for spare demanded by their customers. Catterpilar also uses e-commerce program for their dealers to return their existing spare parts in the exchange for those required by new products (Tan et al., 2003). However, the execution of reverse logistics encounters several obstacles or barriers such as lack of manangement attention and company policies, concerns about competitive and legal issues, shortage of personnel and financial resources, the absence of standardized processes and technologies, etc. the poor managing of reverse logistics is due to the fact that more than one firm is generally involved in the process (Rogers and Tibben-Lembke, 1999). Significance of green supply chain management It is vital for the various enterprises to know the importance of practicing green supply chain management since the environment is a major concern to lots of stakeholders such as the customers, consumers, governments, competitors, trade associations and sector bodies, environmental regulators, community groups, business support organisations, partnership groups and Non-Governmental Organisations (NGOs) are becoming environmentally conscious and that firms supply chains are being scrutinise currently than former (Simms, 2006; Holt et al., 2001; Min and Galle, 2001). Policies (existing scm) Prooceeding from the unfolding regulations and legislations from Montreal Protocol (Mascarelli,n.d), Kyoto Protocol (Kolk and Pinkse, 2006) and Copenhagen Climate Summit (Black, 2009) point towards the significance of environmentally conscious manufacturing and distribution will contuinue to develop. The acceptance of the ISO 14001 to provide an international standard for environmental manangement system (Alexander, 1996) is to pressurise enterprises to pay more attention to environmental concerns in the supply chain reproduction so as to prevent exclusion from markets requiring compliance (Thomas and Griffen, 1996). Though the research bodies that are meant to tackle environmentally conscious supply chain management is quite scanty (Thomas and Griffen, 1996), research on environmentally manufacturing has primarily concentrated on product and process design including the concepts of Life Cycle Analysis (LCA) and Design for the Environment (DFE) (Cattanach, 1995). The recent developments on environmental policy motivated Bloemhof-Ruwaard et al. (1995) to argue that the shift in focus from end-of-pipe control to waste prevention through integrated modelling approach, similar to supply chain management is to adequately address environmental issues. Beckman et al. (1995) presented a qualitative discussion by illustrating TQM concept to be corresponding with environmentally conscious supply chain management which Handfield et al. (2005) and Kogg (2003) term as green supply chain management (GSCM) in addressing supplier relations and product design. Beckman et al. (1995) concluded that modification or development of environmentally conscious supply chain management as an integrated model can assess the impact of the flow of products throughout the supply chain. Rao and Holt (2005) cited an example of 212 US manufacturing firms, 75 per cent respondents identified pollution prevention as important to their overall corporate performance of which 37.7 per cent identified customers as a key component in pollution prevention whereas 49.1 per cent of the firms pointed out the suppliers as the key players of pollution prevention (Florida, 1996). Reverse logistics- Clegg et al. (1995) design a linear programming model to find out profit-maximizing materials flows for both new and recycled or reclaimed parts in manufacturing operations. The reclaimed parts can either be partially or totally disassembled and the various part or parts may be discarded (perhaps sold) or reused in manufacturing. Clegg et al. (1995) concluded that the model can be used to check the sensitivity of the models parameters such as disassembly capacity, availability of reclaimed parts and limits on disposal. Rao (2002) and Ho et al. (2002) commented on the concept of green by throwing the challenge to suppliers, manufacturers, distributers, etc to welcome the concept since it fosters collaborative decision-making process that promotes creative thinking resulting into environmental-products innovation through cost reduction, waste and pollution minimisation and efficient use of resources. Citing example, Nikes official team jerseys for the 2010 World Cup were produced through the recycling of plastic bottles found in landfills. These eco-friendly shirts required 30 per cent less energy to produce the shirts compared to the use of traditional materials. Through this green practices, Nike prevented almost 13 million plastics bottles (approximately 254,000 kilogram of polyester waste) from being dumped to the landfill sites (Messenger and Alegre, 2010). Billington et al. (2009) openly stated that it is obvious that the reputations of organisations that fail to be socially responsible in their operations will be tarnished through bad publicity and mostly become vulnerable to and open to attack from NGOs. Hayes and Wheelwright (1985) in their four-stage framework of manufacturing emphases the need for companies to deploy sustainable or environmental policies throughout their operations and incorporating into their missions since that could help them to attain their strategic goals. Significance Preceding from the inbound perspective authors such as Bowen et al. (2001)and Rao (2002) argued that greening the supply chain has several benefits to an enterprise, ranging from integrating suppliers in a paticipative decision-making process that enhance environmental innovation and cost reduction. Authors such as Rao and Holt (2005) recognize that other stakeholders and customers all the time are unable to distinguish between a firm and its suppliers and in the case of environmental liabilities incurred by a company, the stakeholders intend to charge the leading company in that particular change responsible for the poor environmental impacts of all the enterprises within a particular supply chain for a specific product. Chatterjee (1998) claim that companies greening the supply chain is a concept that matches customers satisfaction, product and external business which increases the market shares of the company. Vaccaro (2009) stated that manufacturing and marketing green products differentiates the product to create competitive advantage for the company to become global leader as well as saving costs. Also, it is perceived that green supply chain management promotes efficiency and synergy among supply chain members and their lead corporations and enable them to minimise their waste, enhance their environmental performances and attain cost savings. The synergy is anticipated to improve the corporate image, marketing exposure and eventually to achieve competitive advantage. However Bowen et al. (2001) argue that enterprises will only implement green supply chain management practices provided only if they are able to identify that the practice will be lead to particular financial and operational benefi ts. CONCEPTUAL FRAMEWORK OF GREEN SUPPLY CHAIN MANAGEMENT Challenge of green supply chain management Johri and Sahasakmontri (1998) identified high costs, variability in demand and unfavourable consumer perception as the main challenges of green marketing. Several consumers complain of the high prices and unglamorous image of ecologically-freindly products even though the increased awareness of environmental concerns is also resulting into constant development of eco-demand (Johri and Sahasakmontri, 1998) whereas consumer sceptism is used as ecological claims against some enterprise (Polonsky et al., 1997). However Min and Galle (1997) argued that the most serious hindrance towards effective green purchasing is the high cost associated to its environmental programmes. Min and Galle (2001) further raise the concerns about purchasing enterprises who reckon that investing in green products by way of having strong commitment towards environmental programs increases the total purchasing costs of the enterprise which eventually decreases their competitiveness. The reason is as a result of the added cost incur through its commitment in terms of employee training and environmental auditing which positions the company at an economic disadvantage as compared to the other less environmentally responsible companies since the incurred cost will be definitely pass onto the customer or end-user (Vance, 1975). In fact, it will be very difficult for a purchasing firm who has limited financial resources to be willing to adopt green purchasing tactics that can curtail the upstream waste sources which can eventually improve its overall environmental performance (Min and Galle, 2001). Thierry et al. (1995) found out that at the operational level particularly, managers of companies encounter the decision of buying more expensive environmentally friendly materials or purchasing traditional products based on cost, quality or lead time objectives as well as the challenge of locating the suitable information and data concerning green supply chain management. Nonetheless, Hevani et al., (2005) attributed the bottlenecks to green supply chain implementation to the higher cost of environmentally friendly products, lack of protection for innovations, lack of lead time to provide environmental friendly solutions, existing procurement specifications and technological issues. Nonetheless, considering the impact just-in-time has on the environmental performance of a company Nathan (2007) concluded that, the just-in-time approaches actually conflict with the objective of green supply chain management since the more empty trips of trucks makes their operation less efficient. It is obvious that the developed market is the main market of green products, mainly North America, Western Europe, Australia and South-East Asia. However, the demand of ecological products cannot be met by a particular economy thereby creating the opportunities for enterprises in transition economies or developing countries (Borregaard et al., 2003). Meanwhile enterprises in the developed countries take advantage of their reputable brand to expand their

Corporate Governance Evaluation and Rating Essay -- Business, Corporat

Corporate Governance Evaluation and Rating Nowadays it is not unusual for an investor to reflect governance matters while deciding about investment determinations. As a result, numerous corporations are in the business of rating corporate governance procedures of public companies. Some corporations offer credit ratings in addition to governance ratings. As far back as the 70’s organizations have dealt with business ethics in a host of different approaches which includes the institution of compliance platforms and supervisors, adding of ethics boards, initiating codes of conduct, preparing, and distribution of company mission and values. Because of scandals in the recent past, there is heightened emphasis for US corporations and government agency’s to offer more stringent structured governance and ethics platforms so that corporations are accountable to the communities in where they function (Barrett, Todd, Schlaudecker & Perrin, 2004). Corporate governance ratings corporations have started providing rating service as well. The clients for the service are diverse, and the audience is growing continually. Prospective clienteles of rating services comprise small investors, fund managers, institutional investors, accounting companies, executive search companies, recompense and governance consultant companies, and insurance companies. As a result of dubious conduct from personnel and as well as corporate executives has brought about vital queries about improving corporate ethics endeavors and addressing the fundamental reasons for these misconducts, in addition to the growing demand for preemptive social accountable, and supportable business procedures (Barrett, Todd, Schlaudecker & Perrin, 2004). Comprehending the circumstances sur... ...clusion It is still uncertain the importance of corporate governance ratings and how they will effect investors. Certainly, the usefulness of these types of ratings is deteriorated by the ostensible lack of uniformity amid rating agencies. To the degree ratings are comparative; they are likewise becoming unimportant since practices have largely improved with time. Numerous institutional investors have individual platforms for calculating governance and do not depend on outside services to measure those concerns. Some investors basically do not think those ratings are pertinent to investment determinations about the value of a corporation or their managers. However, issuers and investors might determine it more and more challenging to circumvent the consequences of governance ratings that might be observed as a proxy to a business’s respect for the shareholder.

Nietzsche : God Is Dead Essay -- Philosophy Atheist Atheism Friedrich

The Question: State your understanding of the philosophy of F. Nietzsche. What does he mean by saying "God is Dead"?   Ã‚  Ã‚  Ã‚  Ã‚  Nietzsche's philosophy is that of a radical view as it calls for the complete reevaluation of morals and blatantly attacks the Judeo-Christian tradition in modern society. He believed one should dare to become who they are. In order to ascertain one's full potential as a human being, the ethic system of which by society runs, must be changed as it only hampers one's will to power.   Ã‚  Ã‚  Ã‚  Ã‚  According to Nietzsche, philosophy is not the pursuit of truth, for there are no truths, only interpretations, instead it is an attempt on the creator's behalf to interpret reality in their favor. To illustrate this point he examines master morality as opposed to slave morality.   Ã‚  Ã‚  Ã‚  Ã‚  Master morality simply defined is a system of what is good and what is evil, set up by and based on those who have power. So it is not surprising that it would regard the attributes of a noble to be inherently good and those of a weaker peasant to be evil or, rather, undesirable. Since it is the rich and powerful who define this morality, it is built to their benefit.   Ã‚  Ã‚  Ã‚  Ã‚  Contrary to master morality, there is slave morality and likewise it is built with the same biases only differing as it leans to benefit the poor. This system of ethics overturned that of the master, by twisting all virtues hailed as good by noble aristocrats, into evils, slowly over the course of time. Then goodnes...

Analyse the dramatic Essay

Analyse the dramatic importance of the end of act one of  Ã¢â‚¬ËœA View from the Bridge’  Aurther Miller is play writer of ‘A View from the Bridge’ who uses a range of technique to illustrate the importance of the play, such as stage directions and language.  At the end of act 1, Miller creates an atmosphere that Alfieri is weak where he says â€Å"I was so powerless† indicating that even a lawyer who should be confident on what to do, was clueless. Further to this there is a suspense tension on what will happen next, where Alfieri visits an old lady to question about the fate of Eddie Carbone. The last statement of Alfieri after his discussion with the lady ends with, â€Å"And so I waited here† which gives a sense to the audience that Alfieri himself fears that a disaster will happen and so we are curious and anxious to find out.  In the next part of the extract, it opens up as they are a big ecstatic family, as normally Catherine boosts about Rodolfo about what he did.† They went to Africa once. On a fishing boat (Eddie Glances at her) its true Eddie† representing Eddie doesn’t really want to know what they did. As the family talk about what the 2 submarines, Rodolfo doest want to contribute in the conversation therefore he sits near Catherine while she is â€Å"reading a magazine† On stage while they were Talking about fishing boats Eddie especially concentrates on what Marco says and replies back to him in a very quick speed, â€Å"Marco: sardines. Eddie: sure. (laughing) how are you gonna catch sardines on a hook?† Seeing that the 2 boys were having an argument. Beatrice steps in and tries to change the subject.  The mood and atmosphere is very cheerful as Catherine goes on about Rodolfo’s adventure. Eddie then jokes about that they â€Å"paint oranges to make them look like oranges† Marco then reacts to eddies joke thinking that he is telling the truth. Rodolfo is helping his brother by changing the subject â€Å"lemons are green† there becomes a conflict between Rodolfo and Eddie .he therefore reveals his ignorance â€Å"for Christ sake†

Visual storytelling in films

Literature Review Introduction In this foreword subdivision, more than a few factors that shape the art of associating visuals and narratives in movies will be listed down. These factors will be the root of the research in order to execute the methodological analysis analysis of the thesis, in add-on to replying the research inquiries every bit good as analysing the obtained consequences from the research. Ocular Storytelling in Films: What is it? The exact description of ocular storytelling is difficult to trap down compactly as there are assorted schools of idea sing the affair. All the same, The International Film School of Paris ( EICAR ) had defined it honestly as â€Å"Communicating visually in signifiers that can be read or looked upon. In film a narrative is most ocular when thoughts and emotions are expressed through public presentation and aesthetics as opposed to dialogue.† Based on that word picture it is non difficult to understand why Monaco ( 2000 ) claims that a movie is a linguistic communication for it ‘communicates’ to an audience. It is non a linguistic communication in the sense of English, French or Mathematic is, for there is no such thing as grammar or vocabulary that needed acquisition. Campsall ( 2002 ) is in understanding as he elaborated that the linguistic communication of movie expresses the manner a movie would ‘speak’ to its audiences and witnesss which is why managers, manufacturers and editors work to bring forth intending from the traveling still images of movie, picture and telecasting. The viewing audiences in the terminal are responsible in decrypting these significances in a non dissimilar manner to construing spoken and written linguistic communication. When watching a movie ; everyone from assorted age groups is able to grok the visuals they see. Monaco ( 2000 ) states farther that there are two decisions, that everyone can comprehend and place a ocular image which leads to the above statement. Another is that even the simplest ocular images are interpreted otherwise in by people with different backgrounds. This is because, as human existences, we don’t merely read what we see but we bring to our reading of traveling images, a sco pe of preexistent outlooks, information and common experiences that form the significance we take from what we see ( Campsall, 2002 ) . An indispensable aspect of movie linguistic communication is its absorbing disposition and its manifestation of pragmatism besides known as verisimilitude. As Campsall ( 2002 ) wrote, it is non merely as if the audiences are watching a bona fide ‘window on the world’ , it’s a window that they would want to stay on observation. Through these agencies, movies are non merely capable of being entertaining, edifying and informing to its viewing audiences, but besides enabling them to comprehend the universe in a peculiar agency. Furthermore this makes the movie linguistic communication really much recognized as semiotic what with the use of marks, codifications and conventions. Those who could understand the linguistic communication are able to see the methods or conventions used for ocular storytelling. Throughout this research, there were many books and articles that voiced out their sentiments on methods of reading a movie ; each movie slangs have their specific symbolism and usage depending on what the way of the narrative. When one is able to decently read a movie by agencies of placing and understanding the conventions, one would be capable of ocular storytelling ( Sijll, 2005 ) . Below is the list of the accrued conventions used in today’s ocular storytelling. Ocular Storytelling: Space Space in movie refers to the spacial kineticss built-in in the frame of a movie. One would state that a movie frame is kindred to a inactive snapshot therefore portion of a moving image. Like a picture, the inactive image of the frame presents built-in storytelling chances. Because a film is a gesture image, the composing of the frame continuously changes. This added features affords two of import narrative elements – that of screen way and comparing. Screen way can propose hostility, individuality, and struggle, for illustration. A traveling frame might be used to stand for alteration, similarity or it’s face-to-face, stasis. Ocular Storytelling: Framing a Composition The oculus responds otherwise to assorted ocular stimulations. Among the most of import elements that have been discerned are: brightness, coloring material, size, form, gesture, velocity, and way. Through careful uses these elements can be used to steer the audience’s attending and emotional response. As ever, content, apposition with surrounding frames, and the intersection of other elements will lend to the viewer’s response. Ocular Storytelling: Shape within the Frame Depending on usage and context, forms can be used to propose thoughts and emotions. Traditionally there are three cardinal forms: the circle, the square and the trigon. Out of these three, many signifiers can be derived out of them: the half circle, the rectangle, and many others. For each forms there are certain traditional association made of them. Block ( 2008 ) listed in â€Å"The Visual Story† some of the form significances. Rounded Shapes are associated with indirectness, inactive, romantic, refering to nature, soft organic, childlike, safe and flexible. Squares nevertheless are direct, industrial, ordered, additive, unnatural, grownup, and rigidity. Triangles are for aggressiveness and kineticss. Block cautiousnesss that these are non regulations for new associations can ever be made depending on the demand of the narrative. Shape is simply one component in the frame. Ocular Storytelling: Editing Editing is a manner of compressing clip and infinite or bring forthing the result of a dream sequence or flashback. The consequences of redacting are more frequently than non seamless and natural that the audiences tend non to be cognizant of it. In theory, redacting is the bottleneck of scenes through assembly of shootings. Different picks of redacting could steer the audience’s emotional response. Pudovkin ( 1926 ) had set down five redacting techniques that remain the foundation of the modern twenty-four hours film editing: contrast, correspondence, symbolism, simultaneousness, Leit-Motif. Ocular Storytelling: Time A movie is a dramatic representation of life. It is made up of scenes ordered to stand for the transition of movie clip through the assembly of emended shootings. Film clip is seldom paced the same as existent life. With the exclusion of mise-en-scene, most emended sequences pull strings existent clip. From one cut to another, an chance of changing experiences of existent clip can be made. The ground film makers alter clip is because they are making a dramatic narrative. Merely those minutes that contribute to its promotion are included, all else is left out. Ocular Storytelling: Sound and Music Outside of the musical mark, films rely on three sorts of sound to state their narratives: Dialogues, voiceover and sound effects. While voiceover and duologue are good understood to be writer’s tools, few film writers approach sound effects with the same certainty. Yet sound effects are every bit much the horizon of the author as are ocular metaphor, sound effects can besides propose an drawn-out aural metaphor. They can add beds of intending to a movie that are difficult to accomplish in other ways. Sound effects can be obvious or elusive. They can deliberately pull attending, or manipulate with stealing. They can expose, camouflage, suggest set up or uncover. They can besides be associated to specific events or characters. Lyrics of music can move as the voice of a character. They can uncover the inner ideas in a manner that can be more interesting than a simple duologue scene. Lyrics can besides move as the voice of the storyteller. They add another bringing system with which to parcel out character and thematic information. In other times, music is symbolically used as a narrative component. Ocular Storytelling: Passages The motion between the terminal of one scene and the beginning of another is called a passage. Each passage presents an chance to convey narrative information by virtuousness of how the scenes are cut together. The scene can merely be cut with no knowing mention or constructed to add a narrative component. A duplicate passage is one manner to work this chance and can be achieved in an infinite figure of ways. Ocular Storytelling: Lenss, Positions and Gestures of the Camera The camera presents a scene – topics, actions, scenes – in a series of shootings that render images on a screen. Alternatively of merely puting the camera where an audience can watch the action, the camera is able to supply the audience with prosecuting ocular experiences. Assortment is of import for if a scene is merely rendered by a continue series of broad shootings, the oculus will shortly tyres of repeats. A good shooting will normally incorporate a assortment of camera framings, and angles. For illustration by working the deepness of field of the lenses, each character on scene can populate their ain horizontal program. In this manner characters can be staged in-depth. This allows the audience to see each character responding to one event at the same time and in existent clip. Different places besides play a portion. The closer the camera is to a character, the more likely audiences will sympathize with the character. Ocular Storytelling: Lighting and Colour Film interprets topics and scenes as images of visible radiation and shadiness. Lighting is one of the few facets in movie that has the ability to make a certain world to the audience. There are a figure of different manners of lighting, each designated as a manner geared to the subject and temper, every bit good as its genre. Lights can besides be used to weaken capable affair. Color on the other manus tends to be a subconscious component in movie. It’s strongly emotional in its entreaty, expressive atmospheric. In short, color aid to propose tempers. Ocular Storytelling: Props, Wardrobes, and Locations Props provide a dramatic manner to show a characters interior universe. Props speak visually, are nomadic, and can be returned to throughout the film. By intentionally choosing and working props, a film’s scene can be given an added bed of significance. Wardrobes are the same as props ; the determination to include wardrobe elements depends on whether it adds sufficient dramatic value be it to a character, to demo character transmutation or the transition of clip. Another manner to project the interior ideas of character is to pull strings the locations. It besides offers a immense storytelling potency, for a certain location can rise play, suggest analogues and contrast besides specifying a character. All three can besides function the intent of conveying a sense of metaphor to the movie. MentionsArnheim, R. 1969. Film as art. Berkeley: University of California Press.Bellantoni, P. 2005. If it ‘s violet, person ‘s gon na decease. Amsterdam: Focal Press.Bordwell, D. 1985. Narrative in the fiction movie. Madison, Wis. : University of Wisconsin Press.Bordwell, D. ; Thompson, K. ( 2006 ) . Film Art: An Introduction ( 8th ed. ) . 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Roger Ebert’s Journal [ Online ] , 14paragraphs. Available: hypertext transfer protocol: //blogs.suntimes.com/ebert/2008/08/how_to_read_a_movie.html [ 2008, August 30 ] .Freeman, D. ( No day of the month ) . Ocular Storytelling in Batman Begins [ Online ] . Available: hypertext transfer protocol: //www2.beyondstructure.com/article_batman.php [ 2011, February 25 ] .Gelmis, J. ( 1970 ) . The Film Director As Superstar. New York: Doubleday & A ; Company.Giannetti, L. ( 2001 ) . Understanding Movies ( 9th ed. ) . New Jersey: Prentice HallGreen, D. E. 2003. The proper usage of cinematic storytelling in scriptural sermon.Hallahan, K. 1999. Seven theoretical acco unts of framing: Deductions for public dealingss. Journal of Public Relations Research, 11 ( 3 ) , pp. 205 — 242.Martz, M. and Hallahan, K. 2009. Film makers as Social Advocates—A New Challenge for Issues Management: Claims-making and Framing in Four Social Issue Documentaries. Pedagogical Posters \_ 156, p. 119.Metz, C. ( 1990 ) . Film Language: A Semioticss of the Cinema. Chicago: University Of Chicago Press.Monaco, J. and Lindroth, D. 2009. How to read a movie. New York: Oxford University Press.Playboy ( 1968, September ) . What did Kubrick hold to state about what 2001 â€Å" agencies † ? Playboy Magazine, 10 paragraphs. Available: hypertext transfer protocol: //www.krusch.com/kubrick/Q12.html [ 2010, 12, December ]Pimenta, S. and Poovaiah, R. 2010. On specifying ocular narrations. IDC Design Research Journal, 3 pp. 25 — 46.Pudovkin, V. ( 1926 ) . Film technique and Film Acting. New York: Grove PressRosenbaum, J. 2010. Goodbye film, hullo cinephilia. Chicago: University of Chicago Press.Sijll, J.V. ( 2005 ) . Cinematic Storytelling: The 100 Most Powerful Film Conventions Every Filmmaker Must Know. California: Michael WieseWard, P. ( 2003 ) . Picture Composition for Film and Television ( 2nd ed. ) . Burlington: Focal ImperativenessZettl, H. 1973. Sight, sound, gesture ; applied media aesthetics. 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